Privacy policy

1. Introduction

The company FASHIION LABBEL PORTUGAL, LDA recognizes the importance of protecting customers personal data, regardless of their nature. For this reason, we have developed a set of protection and security measures aimed at protecting the data of all customers who purchase our products.

In this Privacy Policy, we explain who we are, what purpose we give to your data, how we treat it, who we share it with and how long we keep it, and how to contact us and exercise your rights.

You should carefully read our “Privacy Policy”, written in a clear and simple way, to facilitate your understanding and decide freely and voluntarily if you wish to provide your personal data to FASHIION LABBEL PORTUGAL, LDA since the user must previously accept the privacy policy as essential and imperative for the effective delivery of our products.

Thus, the user guarantees to be of legal age and that the data communicated is true, accurate, complete and current and is responsible for any damage or loss, direct or indirect, that may arise as a consequence of breach of such obligation. The user undertakes to inform the FASHIION LABBEL PORTUGAL, LDA of any changes to the data provided. If the data communicated belongs to a third party, the user guarantees that he informed the third party about the conditions set out in this document and that he was authorized to provide his data to the FASHIION LABBEL PORTUGAL, LDA for the purposes indicated.

FASHION LABBEL PORTUGAL, LDA reserves the right to change the present Privacy Policy, and those changes shall be duly published at the website.


2. Scope

This Privacy Policy applies to all personal data collected through the website


3. Responsible entity and responsibilities

Your data will be processed by the company FASHIION LABBEL PORTUGAL, LDA, with the NIPC 516166492 with headquarters in Avenida Infante D. João, nº 77, 2nd left, 2890-097 Alcochete, in Portugal. For the treatment of personal data in the acceptance of the General Regulation on Data Protection in the online store through the website

You can contact the company FASHIION LABBEL PORTUGAL, LDA on any question related to this privacy policy, through this email address:, or by letter addressed to Avenida Infante D. João, n.º 77, 2º esquerdo, 2890-097 or Telephone: +351 918536364.


4. Treatment purposes and legal basis

The personal data processed on the website are only those which you voluntarily, expressly and unequivocally place in the forms on this website. In particular, they may be the following:

  • Collected in the client/user registry: Name, Postal and billing address, Mobile phone, Telephone, NIF, Birth date, Email address, Marital status, Occupation, Academic qualifications, Gender, Natural heritage;

  • Obtained by browsing the site: data that identifies the IP address, referring headers, device type, your browser and version, login and account information, including user name, password, preferences regarding marketing and cookies, flags and web tags (pixel), payment information or credit card, in this case, always observing the SSL protocol;

  • Preferences including wish list, purchase history, custom clothing and footwear sizes;

  • Information from social networks, including credentials and any information of your shareable social profile, suggestions from friends or family.


4.1. Why do we need your information?

FASHIION LABBEL PORTUGAL, LDA  process your personal data only for purposes strictly related to the use of this website, the services associated with it and the sale of products, conducting direct marketing management and customer support management. In particular, they will be use, in manual and/or automated form, for the following purposes:

  • Customer management: The data collected on this site is necessary for the execution of the contract of sale and is intended for the processing and information of the status of the orders and communication with the Clients, the processing of requests for information and eventual claims. The provision of the information requested in the scope of the Customer’s registration is compulsory, without which it is not possible to carry out the above purposes.

  • Marketing: in case the Customer expressly consents at the time of creation or change of registration, we may treat your data to send information about our products, news, campaigns, offers and birthday messages, through any channel such as the use of postal mail, electronic mail, SMS or other forms of automatic calling.

Consent for the processing of personal data for the purposes of direct marketing can be revoked at any time, as follows: Through the client account settings; By clicking the “unsubscribe” link in the email; When contacting the Customer Support team via email


5. Conservation of your personal data and withholding period

We retain your data only for as long as necessary within the scope of the purpose(s) set forth in this Privacy Policy (unless a longer period of retention is required by applicable law). With respect to personal data relating to purchases of products, we will retain the data for a longer period for compliance with legal obligations (such as tax laws and sales laws and for warranty purposes).


6. Consent

By consenting to this Privacy Policy, you are giving permission to process your personal data specifically for the purposes identified and selected.

The data subject has the right to withdraw his/her consent at any time, although this right does not jeopardize the lawfulness of the treatment made on the basis of the previously given consent, nor the subsequent treatment of the same data, based on another legal basis, as is the case the performance of the contract or the legal obligation to which the FASHIION LABBEL PORTUGAL, LDA is subject.


7. Data disclosure

FASHIION LABBEL PORTUGAL, LDA may communicate the personal data of the users to third parties, service providers of FASHIION LABBEL PORTUGAL, LDA, namely companies involved in the process of purchase and management of collections, transportation, storage, marketing, website hosting, bank branches.

These companies are provided with only the personal data necessary for the provision of the service in question and these entities are obliged to treat such personal data solely and exclusively for the purposes indicated above.

In the event of a change of ownership of the FASHIION LABBEL PORTUGAL, LDA business, you may, in its sole discretion, transfer, sell or assign personal data collected through this site, including without limitation personally identifiable information and aggregated information about users, to one or more affiliated or non-affiliated.

In any case, your personal data will not be disclosed to third parties without being informed or without your consent, when this is required by law, except in the cases provided in this document.

Your personal data may also be disclosed to other third parties, to the extent necessary to:

(i) comply with a request from the government authorities, a court order or applicable law;

(ii) prevent unlawful use of our Site or violations of our website’s Terms of Use and our policies;

(iii) defend us against third party claims; and

(iv) assist in the prevention or investigation of fraud.

Your personal data may also be disclosed to other third parties when you have given us your consent.


8. User rights

At any time and for free, as long as MJJS owns or processes personal data, all users may exercise the following rights:

  • Right of access – right to request a copy of the information we have about you;

  • Right of rectification – right to correct data which it considers imprecise or incomplete;

  • Right to be forgotten – in certain circumstances, as a user, you can request that the data we have about you be erased from all our records;

  • Right to restriction of processing – when certain conditions apply to have the right to restrict processing;

  • Portability right – right to have your data transferred to another organization;

  • Right to object – right to oppose certain types of processing, such as direct marketing;

  • Right to object to automated processing, including profile;

  • Right to judicial appeal: in the case of MY GOJJI refusing an application, according to the access rights, we will explain the reason. As a user you have the right to complain as described below.

The above rights may be exercised through the email address or by registered mail to the postal address: Avenida Infante D. João, n.º 77, 2nd left, 2890-097 Alcochete.


9. Claims

If you wish to make a complaint about how your personal data are being processed by FASHIION LABBEL PORTUGAL, LDA or about how your complaint has been handled, you have the right to make a complaint directly to the supervisory authority and FASHIION LABBEL PORTUGAL, LDA.



Avenida Infante D. João, nº 77, 2nd left, 2890-0978 Alcochete

Tel: +351 918536364


Contact details of the Control Authority:

National Commission for Data Protection – CNPD, Rua de São Bento, n.º 148, 3º, 1200-821 Lisboa

Tel: +351 213928400 | Fax: +351 213976832



10. Measures of protection and management of personal data 

FASHIION LABBEL PORTUGAL, LDA applies a number of appropriate technical and organizational measures to protect user’s personal data, including encryption and authentication tools, to maintain the security of your personal data, use of secure servers, firewalls, application and communications encryption.

Among other things, we use appropriate security measures to protect your personal data against accidental or unlawful destruction, accidental loss, alteration, unauthorized disclosure, or access and against all other unlawful forms of processing. In addition, we contractually require trusted third parties who handle your personal data on our behalf to do the same. However, we cannot guarantee that the security measures adopted for the protection of this website and the transmission of data and information through this website will prevent or exclude any risk of unauthorized access or loss of data. We therefore advise you that your computer should be equipped with software devices that protect you when transmitting and receiving data (such as up-to-date antivirus systems), and that your browser should take appropriate measures to ensure security when transmitting data (such as firewall and anti-spam filters).